Focus in your bIz

Fweh!

So long time i`m not make posting for this site. :P

OK.Focus is a one of important part to make you success.
If you want to success in making money online make a great planning and then
focus 100% to your plan.

G luck!

Keeping Your Affiliates Motivated

This is becoming quite a complex process, but we’re notquite finished yet. You must also continually motivate youraffiliates. You can do this in a number of ways.

As soon as a new affiliate logs into the affiliate site, welcomethem with video or audio, informing them of how they can makemoney and why they need to act now with the promotional tools.
If you do not encourage your affiliates to act now, they willsoon forget about your products and move on to other ventures.

You must also stay in regular contact with them. You will wantto send out an affiliate newsletter at least once a month toremind your affiliates about special promotions.

Create contests for your affiliates, offering prizes to the topperforming affiliates over a certain month.
Announce the highest performing affiliates in your newsletter.This gives them recognition and will also encourage the rest ofyour affiliates.

When you do find that someone is performing especially well, goout of your way to reward them. Contact them by phone to thankthem personally, give bonuses for sales over a certain amount,or send them a nice card or gift.

Simply being thoughtful can go a long ways.

Keys to Creating a Successful Affiliate Program

The first key to a successful affiliate program is that it bebuilt around a proven product and excellent customer support. Ifyou don’t have a great product that fills a need in the market,then you are simply wasting your time.

However, don’t think that you have to do everything yourself.This is one of the number one mistakes made by small businessesand one of the biggest reasons for their failure. To besuccessful online and offline, you must have a business that hassystems in place that allow it to expand and grow.

The second key to creating a successful affiliate program is toset high commissions. To keep your affiliates motivated, youshould pay them at least 50% of your profits per sale. (Remember,these are sales that you could never make alone. By giving youraffiliates a better incentive, you will be able to recruithigher-end affiliates.) You can afford to pay out highercommissions because online products have much higher profitmargins.

Thirdly, ensure that your sales page converts well before youstart your affiliate program. Your sales page must convert at arate of at least 2% or better.
Therefore, you must test first. One of the easiest ways to dothis is by advertising with Google Adwords. Pick out some verytargeted keywords, place your ads, and direct people to yoursales page.

Unique Marketing Strategies (Affiliate Marketing)

Affiliate programs can enlist hundreds, even thousands of web sites to promote your product or service with zero risk on your part. Much like a franchise, an affiliate program allows you to duplicate yourself many times over.

This form of marketing can drastically reduce your advertising costs and increase your brand exposure as you enroll thousands of highly motivated affiliates to advertise your product or service.

As for the affiliate, they receive an opportunity to earn a substantial income without the risk of developing a proven product, fulfilling orders, handling customer service or merchant accounts. They simply promote the product and receive a portion of the revenues while you get increased exposure all over the Web. It’s a win-win situation for both parties involved.

You must set high commissions. To keep your affiliates motivated, you should pay them at least 50% of your profits per sale.

Ensure that your sales page converts well before you start your affiliate program. Your sales page must convert at a rate of at least 2% or better. If it does not, then what reason would people have for promoting your products?

You must also provide your affiliates with all of the materials they will need to promote your product or service. This includes sample:
· emails
· banners
· text links
· articles
· interviews
· ezine ads
· press releases
· self-branding ebooks

Unique Marketing Strategies (Coupons)

Coupons are a form of promotional marketing designed to stimulate a customer to take action towards a buying decision. They are a very affordable marketing strategy for small businesses.
Why do coupons work? Simply because consumers who visit your website in order to use a coupon generally end up spending more than they’d planned.

This makes coupons the perfect marketing vehicle for increasing sales and committing people to certain brands. Having a coupon also establishes credibility and awareness of your company, even if the coupons aren’t actually redeemed.

These statistics show that by creating an online coupon strategy, you can stimulate additional online and offline purchases. 70% of consumers believe coupons save them a lot of money. By providing your prospective customers with exceptional deals in your online coupons, you will trigger higher redemption rates.

Unique Marketing Strategies (Become a Syndicated Columnist)

As you probably know, article marketing can be an extremely effective marketing technique online. By engaging in an active article marketing campaign, you can increase your web site traffic, establish yourself as an expert in your field, and improve your search engine rankings.

However, if you have succeeded with your writing online, why not continue that same kind of promotion offline. This can be done through your very own syndicated column. There are a number of steps you must take to becoming a syndicated columnist.

Becoming a syndicated columnist involves 3 steps.
1. To get started, you must first write your column.
2. Send both a query letter and a sample column to prospective editors.
3. Your entire package/proposal should be sent via email to make the editors’ life easier.

Each of these steps require you to dedicate quite a bit of time to getting it just right. To get further information on how to become a syndicated columnist, check out http://www.market2editors.com/.

Unique Marketing Strategies (Ebay)

Ebay recently added their 200-millionth registered user. They have millions of paying customers and they are one of the cheapest sources of traffic on the Internet. This makes eBay the perfect advertising spot and one of the best places to build a big opt-in list quickly and easily.
Simply create a downloadable report and sell it on Ebay for 99 cents. This report will introduce them to what you have to offer. You must provide valuable information inside, but it should also pre-sell your main product.

Once you have created a valuable report and set it up to sell on Ebay, then you can instantly tap into a stream of qualified buyers who are looking for the information you have to offer. You can use this technique to build a list of prospects. You are not trying to make money off of the initial sale of the report.

Instead, you are looking to build a targeted list of prospects that you can put into an autoresponder and begin selling your higher-end related products. This technique will enable you to quickly place targeted prospects in your marketing funnel.

Which is Best Pay Per Click Search Engines?

Majority of advertisers will tell you that Google Adwords and Overure are the best PPC search engines. They are the largest in the industry, they offer professional support and they receive quality and targeted search traffic. As people claim, they bring the best ROI compared to the other engines.

However, smaller PPC search engines can also be very profitable. As said before, it depends on many factors. Some niches might bring better ROI using smaller PPC’s than the large ones.

Let’s say on Google, to be listed in position 1 or 2, you would have to bid .50 (50 cents) a click for a selected term. Then you would have to spend $50 to get 100 visitors. We’ll assume you sell a product that costs $10. If you have 5% CR, then you sell your product to 5 customers and get $50. Again, you have no ROI. But, smaller PPC’s might be a better idea. Here’s why:

You sell the same product for $10. But your conversion is lower, 1% instead of 5%. As long as the PPC search engine is smaller, you now pay only 0.01 (1 cent) a click. Now with 1% CR, 1 out of 100 people buy your product. You spend $1 to get 100 visitors and make $10 per sale. You spend $5 and make $50. As you can see the smaller PPC brings you much better profit in this case. However, it’s just a theory. You need to test and track every keyword and every campaign in order to discover how it actually converts in your case.

How Pay Per Click Search Engines Work?

You have probably seen ads on the right side of Google search engine listings, or top and bottom of Yahoo search listings. These ads are called “sponsored search listings” or simply PPC ads. They appear whenever advertisers bid on the keywords that visitors are searching for.

Let’s say you’ve decided to advertise on PPC search engine. The first step you do is keyword research. You make a list of keywords that represent your website or product. Later, see how many times people search for these keywords. And then bid on those keywords. Depending on a search engine, bids may vary from 1 cent per click to $100 per click.

If you bid too high, you might run out of funds very quickly. If you bid too low, you may never receive any traffic at all or receive only few clicks. So you have to choose the best cost-per-click for you if you want to get decent traffic and positive ROI (Return on investment).

After bidding on keywords, you also have to write an ad message that will be displayed when a visitor searches for the information relevant to your ad. Then your message is reviewed by staff members. If approved, your ads start running immediately.

So when a visitor enters a keyword or keyphrase that you are bidding on, your message appears next to the search results. If a visitor decides that your message is relevant to his search and attractive enough, he will click on your ad. When he clicks your sponsored listings, the amount of money you choose to bid on that keyword, will be deducted from your account.

You have to be careful though, cause you can run out of funds very quickly if you bid too high.

Pay Per Click (PPC) Search Engines

Today, more and more businesses and small business owners are looking into the internet as the cost effective way to boost their income. Majority of them consider search engines to be the most effective targeted traffic generators.

However, getting top rankings for chosen keywords can be quite difficult. As a matter of fact, it can take up to a year or more for a website to get top placement in major search engines. But there’s another way to get listed in search engines, fast.

It’s called pay-per-click search engines. PPC search engines can put your website next to other search listings and start bringing you quality and targeted traffic within minutes.

7 Common Website Design Mistakes(part 2)

1. Consistent Page DesignIt happens that people change the design from page to page. For example, when people click a link and see a different navigation bar, they feel confused. You'll lose visitors. Keep your design consistent on all pages.

2. Font SizeSometimes webmasters use too large or too small fonts. You can use large fonts for headlines. But use normal font sizes for a main text. Like 10px or 12px, or 8pt or 10pt, but don't get confused here. 10px doesn't equal to 10pt. Points are dependant on screen resolution and pixels are fixed. It's recommended to use pixels, because they'll be seen the same on different resolutions and platforms.

3. FramesTry not to use frames if possible. Search engines don't like them. Lot's of frames on a page can make it look badly. If you really have to use frames, use them carefully. Don't make your visitors scroll horizontally to see the end of a sentence or a link.

Order ButtonOften people have an ecommerce website, but forget to include an order button. If you sell something, put the order information in visible place. Use order button on every page of your site.

7 Common Website Design Mistakes(part 1)

Fast loading time, platform and browser compatibility are very important factors, which determine the success of your website. If you keep them in mind when designing, you'll have a great and accessible website that your visitors will love. But often webmasters make very simple and even silly mistakes that cost them tons of money in lost sales and reputation.
If you don't want this happen to you, consider a couple of tips below:

1. Colorful Background ImagesDon't use fancy images as background. Not only they increase page loading time, but also make it hard to read the text.

2. White Space Between ParagraphsUse a lot of white space in your documents. Between headlines, sub headlines and paragraphs. It will be easier to read, because visitors will have time to rest their eyes.

3. Navigation MenuMake it readable and easy to find. Many times people see a link and can't figure out what does it mean or where will it lead them. Use understandable names in your navigation links. Also, make it easy to find all your main pages. Use a navigation bar on all your pages, so visitors could easily get back to your home page or any other page.

Continued….

Tips For Avoid Slow Page Loading Time

This problem is still very common among internet users. If your visitors have to wait 20 seconds for a page to load, you'll lose half of your audience and limit your sales as well. Consider the following tips, which will help you optimize your website and make the loading time faster:

· ImagesGraphics increase loading time, so try to use no more than 5 in a page. Also, keep the file size down to minimum by optimizing your web graphics.

· TablesAvoid putting all your content into one large table, because visitors won't see anything else until it loads. Try to break your content into smaller tables. Put your logo, top navigation menu (if you have one), content and footer in different tables. This will load each of them accordingly and keep visitors hang on your site.

· Top Image or Flash BannersIt's a bad idea to put a banner on the top of the page, because they're seen first. Huge banners take a lot of time to load. Your visitors won't appreciate that. People want to see content not a banner. Avoid using top banners, otherwise you will lose the majority of dial-up visitors.

· Cascading Style Sheets (CSS)Another factor that helps to reduce the loading time is CSS. Put your cascading style sheet into one external file and link to it from all pages. This will reduce the size of a source code and the loading time.

HTML TagsMany times webmasters forget to optimize their code when building websites. A web page optimization may reduce the file size by 80%. Try to use relative instead of full URL. For example, "http://www.domain.com/images/logo.gif" replace with "/images/logo.gif". If you have many links, this will save you a couple of Kbytes.

All the tips above should help you reduce the size of your web graphics, style sheets and source code. Fast loading pages will be appreciated by your visitors and will increase the number of hits to your website.

Tips for Writing Email Promotion Messages

One of the most important elements of your email marketing campaign is your promotional message. Learning how to write an effective ezine ad or follow up email message is crucial step of your email marketing campaign. Badly written message could waste your money and harm your reputation.

In order to write a good and effective promotional message, you must learn a few tactics of copywriting, because the best written sales letters or ezine ads are a result of good copywriting. It takes times to master the art, but you can start with these tips below:

· TargetingWrite your message to those people who are interested in your product or service. Decide who's the person that will buy from you and where to look for him or her.

· PersonalizingWrite your message not to the crowd, but to one person and put his or her name in the message. Like "How are you Oprah?". This will be better and more personal than just "Dear Subscriber" or ``Dear Friend``.

· HeadlinesWrite interesting headlines (subject lines). These are seen first. If your headline isn't interesting, your message will be deleted. Make sure that your headline is attractive and eye catching if you want your message to be opened.

· Unsubscribe Give your prospects the opportunity to unsubscribe from your list. If you keep them against their will, you may be accused of spam. You really don't want that. So put the removal instructions at the end of your message all the time.

Test and TrackTesting is very important. If you don't track all your campaigns, you'll never know what pulls the profit and what's not. Every successful internet marketer tests results in order to avoid bad tactics and implement the good ones.
You get it? Use all tips for start your email promotion messages writing. J

4 ways of Using Opt-In Email Marketing

Now you know the differences between permission based advertising and spam. It's time to look at a couple of ways of using opt-in email marketing. Consider these below:

1. Buying Ads in Other EzinesThis is one of the fastest ways to promote any product or service with email. It is best for small business owners, because it doesn't require high budget.

2. Renting Opt-In ListThis method is fast and responsive. Renting a list can be quite expensive, but if you have a budget, then you can expect good ROI with this one.

3. Buying Opt-In ListVery good way of increasing a subscriber base and achieving quality results is to simply buy a list. It is expensive, but can be very effective.

4.Building Your Own Opt-In ListLast but not least, is building your own email list (some call it in-house list). Actually, it's the best method of all mentioned above. It will require some time, but the results will greatly outweigh the efforts.

All the methods above have some advantages and disadvantages. Some are more effective, others are less. You should choose the one that fits your needs and budget. But if you have enough money, try them all and decide which one is the most effective for your internet business.

Opt-In Email Marketing vs. SPAM

Before starting your email marketing campaign, you should clearly understand the difference between opt-in email marketing and spam. If you fail to do that, you may hurt your business and reputation for a long time.

Spam is very unethical way of internet marketing. Simply stated, it means sending promotional email messages to people who didn't ask that. If you try to spam, you may be banned by your ISP (Internet Service Provider) and never be able to send messages from your email account again.

A much better method is opt-in email marketing. Contrary to spam it is permission based, which means that people have agreed to receive emails from you. This way of marketing is preferred by many businesses and it brings very good results. Some top marketers have achieved as much as 40% response rates using opt-in email marketing.

Opt-in method is targeted though. When you send a message to a list of email addresses, you know they are interested in your offer. That's why they've subscribed in the first place right?

15 Tips for Beginner Bloggers(part 3)

1. Keep a large number of posts in the main page of your blog. Search engine robots usually won’t crawl and index all your blog pages, however they will visit your main page frequently. The more content you keep in your main page, the bigger the chance of it popping up in the search engine results pages.

2. Use Google Adsense to monetize your blog. Blogger lets you add Google Adsense easily and seamlessly in several locations within a page. The best locations are within the content, and on top of the page simulating a navigation bar.

3. Don’t use Google Adsense excessively, at least at the beginning. Your initial focus should be not to monetize your blog, but to build your audience and establishing your blog's reputation as an authority within your topical community. A blog that is deep on content and lean on ads is more likely to attract the kind of links needed to become relevant to users and search engines.

4. Once your blog is established and generates abundant, relevant traffic, you can monetize more aggressively, not only with Adsense but also with affiliate links and, why not, maybe even by selling your own products.

5. Allow your blog readers to email your posts to other people. Also, give them the option to bookmark your posts using del.icio.us or furl. You can go to AddThis to download a smart button that makes it easy to bookmark your posts.

15 Tips for Beginner Bloggers (part 2)

1.Check your posts for spelling and grammatical errors. This will make your blog look more professional and will increase the probability of other people linking to it.

2.Use labels to categorize your posts and keep your blog neatly organized. Blogger recently modified its software to allow the use of labels.

3.Participate actively in forums and discussion groups related to your topic. Find what are the most common questions and provide the answers in your blog. Then, direct forum readers to your blog. Try to also direct forum readers to other resources, or answer without necessarily linking to your blog, sometimes. If not, you may be perceived as self serving and only interested in promoting your blog.

4.Write in simple language, short paragraphs and using bullet points. These are essential guidelines for writing on the web, and will make your posts easier to read and understand.Use HitTail to research topics to write about.

5.Use Technorati tags at the end of your blog posts. Technorati tags are a way of classifying your blog posts by topic and have them added to Technorati’s index (Technorati is the most important search engine for blogs). Use this automatic Technorati tag generator to avoid having to create the HTML code manually.

15 Tips for Beginner Bloggers (part 1)

1.Choose a topic that you know, like, and are passionate about. This way you will never get bored and will keep your audience always interested and asking for more.

2.Pick a topic where there is not a lot of competition. If your topic is too common, try addressing it from a particular angle or focus on a specific niche.

For example, there are many sites that talk about cars, but few that specialize in only one brand, and even fewer that focus on only one model. The key to be successful is to find a specific enough topic with a large enough audience.

3.Open a Blogger account. It is free and easy to use. Use a minimalist template, preferably one with a white background. This format is easier to read and pleasant to the eye when you combine it with color pictures.

4.Use pictures to dress up your blog entries and give your blog a more professional appearance. You can find excellent pictures at a very low cost in istockphoto.com, or even free in Flickr .

5.In one of your blog’s side columns, list six or seven links to authoritative sites related to your topic. When the search engine robots visit your blog, they will find these links and your blog will benefit by association.

What does a visitor expect from your site?

If you have already developed a visceral understanding of your target audience, realizing the expectations of your site visitors becomes second nature. However, it is important to take the customer’s perspective to adequately define what your visitors expect from your site.

Most Internet users will expect ease-of-use (referring to the navigation ease) of your site as well as relevant information that makes their lives easier. These expectations go hand-in-hand with the assumption that your site will download quickly. The average Internet user will wait no more than eight seconds before jumping to another page or stopping the transmission if the page is too slow to open.

Beyond this, depending on your business and target audience, some users will want to be entertained and be dissatisfied if the entertainment value does not meet their expectations. Others will look for ordering information, pre-sales services, and company information. The expectations will vary from person to person, but if you have defined your target audience into the smallest homogenous segment possible (with the goal of a market segment of one), you will be able to meet your visitors’ expectations in both content and design of your website.

Why Email Marketing is Still Important

Email marketing is one of the best ways of advertising your business online. As the number of email users is growing rapidly, more and more businesses are choosing email marketing as their primary advertising campaign, because it's a great method of reaching global audience for their target market.

Email marketing is cheap, easy, fast and most important - effective. Even the biggest skeptics, saying that email marketing is dead, should be convinced. It still works and brings good ROI (Return on Investment) for internet marketers.

If you are planning to start an internet business or if you already have one, it's a must to implement email marketing into the overall process of your web business promotion. A well planned email marketing campaign can bring tremendous success by boosting sales for your on-line or off-line business.

Why should someone return to your site?

Is there any good reason that a visitor should bookmark your site so that he will return again? If not, what needs to be improved within your site plan that will encourage repeat visits?

By asking yourself, “Why should someone return to my site?” you are forcing yourself to take a hard look at your website initiative and the justification for the investment.

Developing loyalty from your customers through your online activities will be seen in your offline revenues and profits. Providing relevant information, making it easier for your customer to do her job, and creating a compelling site are some basic tactics that will encourage people to return to your website.

Determining what it is that is of value to your target audience will be the cornerstone of your web activities.

Merchant Account for Online Entrepreneurs

One problem that online entrepreneur may face when selling online or offer services online is to accept credit card in their website.

Most online entrepreneur tends to use paypal.com. I’m also using paypal to accept credit card from my customer but paypal not friendly user. They like to suspend user account when they suspicious your account activity. Your paypal account can be limited by them when you suddenly receive a large sum of money. But we don’t have much choice.

Have you heard cardservicesales.com? They offer a solution for online entrepreneur to accept credit card for you online business. Now you can accept major credit card on your online store especially Visa and MasterCard.

They offer fraud and risk management to minimize your risk during accepting credit card payment via your online store. You don’t want to receive payment from stolen credit card or fake credit card, do you? So, now you don’t need to worry about your account being banned when you receive payment via credit card.

How To Use an Autoresponder

Do your potential customers forget about you? Your web business probably gets product inquiries from potential customers around the globe. Inquiries come via e-mail and your web site, and you try to send information to each hot prospect as quickly as you can
But, after you've delivered that first bit of information to your prospect, do you send him any further information?

If you are like most Internet marketers, you don't.
When you don't follow that initial message with additional information later on, you let a valuable prospect slip from your grasp! This is a potential customer who may have been very interested in your products, but who lost your contact information, or was too busy to make a purchase when your first message reached him.

Often, a prospect will purposely put off making a purchase, to see if you find him important enough to follow up with later. When he doesn't receive a follow up message from you, he will take his business elsewhere.

What do you want the visitor to leave with?

Once you have a solid understanding of what your site visitors expect from your site, you need to determine what it is that you want the visitor to leave with after visiting your website.

Are you attempting to reduce the sales cycle time and want to ensure that your customer’s questions about your product’s performance and specifications are answered? Or are you looking to improve your brand image and need to find ways to enhance your offline brand online?

Depending on your goals, you will want to develop different strategies for different goals.
Ask yourself what it is that you want your visitors to leave with and then consider whether you can address those needs with a focus on content or on design of the site.

Most likely you will want to provide a combination of rich content that helps satisfy customer needs complemented by a good website design that allows the user to find the information or conduct the transaction quickly and easily.

Who is your target audience?

Defining the target audience and their needs is an important first step in building your website and a critical element to increasing the loyalty on your site.

How do they like to receive and use the information they collect on the Internet? Is the visual impact more important or less important to effectively delivering your message? How can your site help satisfy the needs of your target audience?

You can see that knowing your target audience is much more than figuring out the demographics like gender, age, education level and income. Knowing your audience is the only true way to provide relevant content the way your audience wants to receive it.

Define your target audience and get to know them better than your competitors. After all, the only sustainable competitive advantage is the understanding you have of your customers that your competitors do not have.

What are the objectives of your website?

Is it already obvious to you why you need a website?

There are many reasons for building an online presence that compliments or enhances your existing offline presence. For many companies, the primary justification for launching a website is because everybody else has one. Although this thinking is somewhat myopic and inward looking, because everyone else does have a website may mean that without a web presence your company is led out to pasture in the future.

Small businesses are no longer restricted by their location and ability to touch the customer personally. Now, with an online presence that delivers targeted communications you can drive in traffic and connect with customers that would have been cost-prohibitive to reach using traditional marketing tools.

There are many reasons why your company should have a presence on the web. However, the only ones that matter are those that are customer-focused. This alternative channel of communication saves time for the visitor. It also provides the ability for your company to capture information on your site visitors to build customer profiles and better serve your customers.

5 Questions to Answer Before You Build Your Website

It is not just a website. It is where the bricks-and-mortar world meets the clicks-and-mortar world, and your website has an impact on your company image. Because your online market presence is viewed by individual-defined norms, you must ensure the site meets the expectations of your site visitors.

So how can you satisfy your visitors’ needs and increase the frequency of visits from the same visitors? There is no magic formula or secret java scripting that will do it.

However, laying the foundation of your site by answering five basic questions prior to building your site will allow you to develop an online presence that meets your business goals and encourages visitors to return to your site time after time.

The five questions to be answered are:

1. Who is your target audience?
2. What are the objectives of your website?
3. What does a visitor expect from your site?
4. What do you want the visitor to leave with?
5. Why should someone return to your site?

Take your time to give the answers so that you can achieve what you want from your website!